Apparel
20% Lower Return Rate
Velvet & Vogue
"Customers kept asking about fabric texture. The optical zoom on the VM33 let us show the weave clearly. Our return rate dropped because people knew exactly what they were buying."
#1 Rated Live Commerce Camera
The Ultimate Live Shopping Camera for Shopify & D2C
Don't let fuzzy video kill your conversion rates. Upgrade to the best live shopping camera for Shopify and Firework. Deliver TV-quality product demos with hardwired Ethernet stability and true optical zoom.
Compatible with Shopify, Firework & Videowise
Integrated With Your Stack
- Shopify
- Firework
- Videowise
- Livescale
- WooCommerce
- BigCommerce
Success Stories from Direct-to-Consumer Brands
Real results from high-volume merchants using broadcast-grade infrastructure.
Electronics
Zero Dropouts
Gadget Wholesalers
"Our warehouse Wi-Fi is spotty. The RJ45 port on the VM20 allows us to hardwire the stream. We haven't had a single buffering issue during our 4-hour Black Friday event."
Jewelry
35% Higher AOV
Luxe Gems
"Selling high-ticket items requires trust. The multicam setup lets us show the host's face and a macro shot of the ring simultaneously. It builds the confidence needed for $1k+ sales."
Professional Standards
What Matters Most in Live Commerce?
Brand equity is at stake. You can't afford to look like an amateur.
Hardwired Stability
Buffering causes cart abandonment. Relying on Wi-Fi is a gamble. You need an **Ethernet streaming camera** that guarantees a stable push to Shopify or Firework, regardless of warehouse interference.
Optical Detail
Digital zoom looks cheap. To justify premium pricing, you need a **High-resolution product demo camera** with true optical zoom to show fabric weaves and material quality without pixelation.
Voice Authority
Echoey audio sounds amateur. A proper **Shopify live video equipment setup** includes noise-canceling audio that cuts out the hum of AC units, making your brand sound as good as it looks.
Engineered for Reliable Selling
Stop struggling with amateur gear. Our infrastructure is purpose-built to solve the stability and quality pain points of D2C brands.
Revenue Protection
Hardwired Ethernet Stability (VM20)
Wi-Fi interference in warehouses causes dropouts. The NearStream VM20 features a dedicated RJ45 port. By hardwiring your internet, you guarantee a stable **RTMP streaming** push to your commerce platform.
- Zero Dropouts or Buffering
- Professional 24/7 Uptime
Texture Science
True Optical Zoom for Products
Phones use digital crop that pixelates your product. NearStream's 10x Optical Zoom lens allows you to show the weave of a fabric or the stitching on a sneaker in crystal clear 2K/4K resolution.
- No Pixelation on Close-ups
- Professional Depth of Field
TV-Style Production
Wireless Multi-Cam Ecosystem
Keep viewer retention high by switching angles. Connect two VM33s wirelessly to our app. Use one for a wide shot of the host and one for a tight product shot. Direct your show in real-time.
- **Multi-camera setup for live selling**
- Switch views instantly in App
Simplified Workflow
Go Live in 3 Professional Steps
Plug and play infrastructure for non-technical marketing teams.
Connect Stable
Eliminate risk. Plug an Ethernet cable into the VM20's RJ45 port for a guaranteed connection, even in a busy warehouse environment.
Input Keys
Enter your **RTMP streaming** Key from Shopify, Firework, or Livescale directly into the NearStream app. No complex OBS software required.
Sell Professional
Go live. Use the remote to zoom in on product details while maintaining high-fidelity audio and video that builds brand trust.
Tailored for Your Industry
Whether you are a D2C fashion brand or a B2B wholesaler, NearStream provides the **professional webcam alternative** you need to scale.
For Fashion D2C
Show the Texture: Apparel Streaming
Customers need to see the fabric to buy. Unlike webcams, our **High-resolution product demo camera** brings out the weave, stitch, and drape of clothing.
True Color Fidelity
Ensure the red dress on screen matches the red dress they receive.
Full-Body Vertical
Frame a full outfit in high-res portrait mode for mobile viewers.
For Wholesale & B2B
Reliable at Scale: Warehouse Ready
Selling bulk inventory requires showing volume and quality. Our **Ethernet streaming camera** cuts through warehouse interference for a rock-solid signal.
Long-Duration Streaming
No battery anxiety. Run for hours on AC power.
Noise Cancellation
The AM25X mic filters out forklift and warehouse noise.
For Tech Demos
Specs that Sell: High-Tech Demos
Don't let blur ruin your product launch. Use **10x Optical Zoom** to show ports, screens, and build quality in macro detail.
Macro Focus
Show text and small buttons clearly.
Clean HDMI Out
Seamlessly integrate with capture cards if needed.
Why D2C Brands Choose NearStream
See how the VM20 compares to **Smartphones** and Webcams for professional commerce.
Feature
Connection
Zoom Quality
Runtime
Winner
NearStream VM20
Broadcast Grade
RJ45 EthernetZero Dropouts
True OpticalSharp Detail
UnlimitedAC Power
Smartphone
Amateur Setup
Wi-Fi OnlyUnstable
Digital CropPixelated
~45 MinsOverheats
Webcam
Basic Setup
USB OnlyPC Required
Fixed LensDistorted
UnlimitedTethered
Get Your VM20 Now
*Standard **GoPro for live streaming** setups suffer from fisheye distortion, making them unsuitable for accurate product display.
The Reality of Visual Selling
Why the **Webcam vs Professional Camera for selling** debate matters. Don't let bad lighting and focus hunting kill your brand.
The StruggleWebcam/Phone
- Pixelated details destroy trust
- Overheating shuts down stream
- Awkward "Floating Head" framing
The SolutionNearStream Advantage
Live 4K
- Optical Zoom for Product Detail
- Hardwired Ethernet Stability
- Professional XLR Audio
Trusted by D2C Leaders
Join the merchants using broadcast-grade gear to scale their live revenue.
"Reliability is Key"
"We used to stream on phones, but the overheating killed our Black Friday momentum. The VM20 runs cool for hours, and the Ethernet port saved us when the warehouse Wi-Fi went down."
James D.Marketing Director
"Instant Integration"
"I was worried about the tech setup, but it was seamless. I just plugged in the RTMP key from Firework, and we were live in 4K. No OBS, no IT team needed."
Sarah L.D2C Founder
"Fabric looks Real"
"Webcams made our clothes look flat. The VM20's optical lens captures the texture perfectly. Our customers can actually see the quality of the linen now."
Mike R.Apparel Owner
Explore More D2C Solutions
Find the perfect workflow for your store and product category.
By Solutions
FAQs
Why do I need an Ethernet camera for Shopify live selling?
Live selling relies on stability. Wi-Fi connections in warehouses or offices often fluctuate, causing your stream to buffer or freeze. If the stream freezes, customers leave. The NearStream VM20 features a dedicated RJ45 Ethernet port, allowing you to hardwire your connection for zero dropouts and broadcast-grade reliability, ensuring you never lose a sale due to bad internet.
How does NearStream integrate with platforms like Videowise or Firework?
NearStream is a standalone RTMP streaming camera. In the accompanying mobile app, you simply enter the RTMP Stream Key provided by your commerce platform (Videowise, Firework, Livescale, or Shopify). Once connected, the camera pushes a direct 4K/2K signal to your store without needing complicated OBS software or a computer connection.
Can I use this camera for close-up product demos?
Yes. Unlike webcams or phones that use digital zoom (which pixelates the image), NearStream cameras feature true optical zoom. You can place the camera comfortably on your desk and zoom in up to 10x to show intricate details like fabric texture, jewelry settings, or tech specs in sharp focus, drastically reducing return rates caused by poor product visibility.
Does the camera overheat during long live sales?
No. Smartphones often dim their screens or shut down due to overheating after 45–60 minutes of streaming. NearStream cameras are engineered for professional, continuous broadcasting. They run on AC power and can stream indefinitely without overheating, making them perfect for marathon sales events like Black Friday.
Do I need a separate microphone?
While the VM20 has a built-in mic, for professional "voice of authority," we recommend pairing it with the NearStream AM25X. This noise-canceling microphone filters out background warehouse noise (like HVAC or forklifts) and ensures your voice is crisp and clear, which is critical for retaining viewer attention.
Ready to broadcast like a pro?
Get Your VM20 Now
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